Task management systems vs. to do list software

by | 10 May, 2018 | People

Did you know your customers go through 57% of the purchasing process before they’ve spoken to a member of your sales team?

The way people buy has changed. Now, customers are choosing to take themselves through the sales cycle. It means that by the time they contact you, they’re fairly well educated on your product/service and relatively far down your sales funnel.

This means that your sales and marketing collateral needs to be exceptional. Your website must engage them, your blog content educate them, social media has to excite them, and your email marketing command action.

The great news is there’s a process for that. It’s simple to create a content strategy, design a website, schedule social media updates and design nurture flows to aid your email campaigns when you follow a process that outlines all the required steps.

The challenge is that creative people aren’t like the rest of us. You can’t make them work 9-5 and expect the creativity to just flow on demand. Creative people think and work differently because they know inspiration can strike at any moment – research shows that 72% of people have creative insight in the shower! (Kaufman)

CREATIVE PEOPLE HAVE A VISION
For creative people, the end result doesn’t necessarily follow a specific set of steps; sometimes they just see the answer. Steve Jobs summed it up beautifully with he said, “Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn’t really do it, they just saw something. It seemed obvious to them after a while. That’s because they were able to connect experiences they’ve had and synthesize new things.”

CREATIVE PEOPLE NEED TO FEEL
It’s a fact that the more creative, imaginative networks of the brain work better when we’re alone. You’ll often see creative people daydreaming or exploring new ideas. For them, the world isn’t black and white and there is never a set way of doing something. And when it comes to decision-making, intuition and gut-instinct have a big part to play.

Getting started with business process management

Following process isn’t really in a creative person’s DNA, and yet research suggests that 80% of people report feeling increasing pressure to be productive rather than creative at work. There’s a perception that if you’re not working 9-5 everyday, tapping away at a computer you’re slacking off. And worse, that creative people spend their days just colouring in.

The result is this need for managers to control the team, dictating what they should be doing and micro-managing their every move. But all this is ever going to do is stifle creativity, disengage and demotivate your staff, so your creative people will never deliver the results you want.

So how do you support creative people so they want follow your processes?

So which is best?

Process Bliss is simple process software that everyone understands. It does the job of looking after all the processes that you have in your business so your people have the freedom to be creative and just get on with their jobs.

PROCESS BLISS FLEXES TO YOUR WAY
Process Bliss knows that process is often viewed as boring and people feel controlled by it, so the system tries hard to make them feel empowered, while making their jobs as easy as possible. Process shouldn’t force people to do things a certain way; if the process isn’t working it’s the processes fault, not an individual’s. Process Bliss flexes to your way of doing something, empowering the user by allowing them to say why they need to do things differently, and reassuring the management team that everything is being done, deftly.

PROCESS BLISS GIVES YOU THE INFORMATION YOU NEED TO DO YOUR JOB
Software shouldn’t cause users a headache, making them perform certain actions just for the sake of it, or so the management team knows what’s going on. Software should exist to support people in their roles. Process Bliss is designed so that when you’re following a process, all the documents, links and information you need is right there in front of you – it can even show you how the process was done in the past so you’re not wasting valuable daydreaming time starting from scratch.

PROCESS BLISS GIVES YOU THE TIME TO BE CREATIVE
Process Bliss is a precision management tool that ensures all business processes are completed, while embracing the fact that everyone is different and works in different ways. Businesses using Process Bliss run much better, people get more done and everything is done properly. Now, people can afford the space to be creative and do the best job they possibly can, without feeling pressure from the management team to be more productive.

PROCESS BLISS REASSURES MANAGEMENT
Process Bliss provides reassurance for management teams because they know that everything is being looked after. They used to poke their nose in to check important tasks were being done, which could be really demoralising for the team. Now, even though they can see all the tasks if they wanted to, they don’t really need to look anymore, they just trust that everything is being done.

PROCESS BLISS HELPS EXECUTE CHANGE
Furthermore, when there’s a change in the business, Process Bliss simply updates the process so they know nothing will ever be dropped or forgotten. And if they need to run reports to prove something has been done, e.g. demonstrating to clients that DBS checks have been performed, Process Bliss does it. After all their job is deciding how the business should run, Process Bliss’ job is to see that it happens.

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